The Fun Theory is a concept of changing people's behavior with a twist of fun way. The idea was initiated by the VW company to promote their smart car, butthen The Fun Theory becomes a competition of creating small and fun ideas to change people's behavior and make that idea came true.
Here's some videos of The Fun Theory ideas, enjoy! ;)
Why speeding up when you can get money without it!
A Piano Stair, Let's get rid of those escalators ;)
Rifda Marwa Ufaira
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Interesting theory, I can imagine applying this theory to building designs, especially in a school concept. Reinterpreting what's commonly perceived as a mundane task.
ReplyDeleteAlver Giandri Melvern 1106023663
it's very true theory, this theory can change the behavior of the people to obey the rules.
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